The target audience Essays

The target audience Essays The target audience Paper The target audience Paper There are many languages used in the advert, but the ones that I thought of straight away are shocking, aggressive and factual.  I found it shocking, because the dog is happy as if the owner hasnt taken the dog for a walk. Now the dog says hes going for a swim, but then he changes his mind, because the river looks cold and dirty plus the owner didnt bring a towel, instead he bought a sack. When the dog says the owner a sack you can assume that he is going to put the dogs in the sack and throw them in the canal. You see this through pathos. I found it aggressive at the end, when the slogan came up, because I have already explained, it is direct appeal. It is aggressive because they use the word DAMN. That is an unusual word to use in adverts, but then again it is important. That is why I found it factual just before the slogan. The woman voice over says that every year the RSPCA has to rescue thousands of unwanted pets, and it is true, that is why I think it is factual.  Using camera angles, diegetic sound and an aggressive slogan at the end put the RSPCAs television campaign together.  The use of camera angles in the advert makes the advert more important. There are many camera angles used in the RSPCAs broadcast, there are, medium shots, low angle and the god shot (birds eye view). The purpose of the medium shot is to set the atmosphere. Medium shots are sort of like flash backs, but theyre just still shots. We see this shot in the advert, when the dog changes his mind about swimming, because the river is cold and dirty. After the dog says that, the camera goes back to show us how dirty the river is and the camera stays there for five seconds.  The other shot is when the owner takes the dogs to put them in the sack, there is a wall with graffiti on it, and bin bags in front. Already that shop makes the atmosphere seem dangerous. Low angle shots make the owner seem powerful. This is because this angle is through the dogs eyes. This camera angle is the dog, because the camera is shaking. This angle is good because it shows us what the dog sees, and how we would feel if we were in the dogs position. This is a sort of persuasive shot, because if you were a dog then you wouldnt want that happening to you.  This angle makes the owner seem powerful, because in the advert when it comes up to the graffiti on the walls, the owner puts a rope around the camera to make it a leash.  The birds eye shot is the most important shot. There is only one of these shots, which makes it special. This shot is probably the biggest shot in the advert, because this proves you are right about the owner, if he is really going to kill the dogs. This shot shows the owner putting the dog in the sack and walking towards the river.  The diegetic sounds in the advert give us an affect of isolation and fear.  The diegetic sounds in this advert are; footsteps, river flowing, cars and trees moving in the wind.  The fear factor is when the owner crosses the road with his dogs, but doesnt have them on a leash. This makes us think he deliberately wants them to get run over by a car.  When they are walking or running through the grass, the dog looks at the river and thinks again about going for a swim, but still the owner takes him. This is isolation. What gives this advert a big affects that the dogs voice is young and Scottish, which makes the audience think the dog is care free and happy and is more vulnerable.  Without the owners diegetic sound, then we wouldnt have suspected that the owner was going to do this, because he started off happy, but then gradually gets angry, stressed and inpatient.  No voice-overs make the audience think back on images.  The slogan at the end is really aggressive, but it still is persuasive. This is because the slogan is presented on a blank screen, followed by the birds eye view shot of the dog being thrown in the river. My opinion is that the television advert is more persuasive than the radio advert. The radio advert you have to think and listen to the advert and work out that it is a dog, but in the television advertise you already know it is a dog because another dog is running in front of the camera that is speaking. Radio adverts are some how good, because the people that dont have time cant watch it on television, so they just listen to it on the radio. If you were a blind person then you would prefer the television advertise because it has diegetic sounds, which make you imagine what is going on. Some people prefer radio adverts, because the television takes up a lot of electricity, plus radio is cheaper than television.

Why its Important to Write Right in the Legal Profession †And 5 Common Writing Pitfalls to Avoid

Why its Important to Write Right in the Legal Profession – And 5 Common Writing Pitfalls to Avoid The following article, by Brenda Bernstein, was first published on MyLegal.com. In a well-publicized case, a federal judge in Florida denied a lawyer’s motion (without prejudice, so he can re-file the motion) stating that it was â€Å"riddled with unprofessional grammatical and typographical errors that nearly render the entire motion incomprehensible.† Read the full article here: Judge Labels Lawyers Motion Nearly Incomprehensible, Marks Up Errors ABA Journal The judge highlighted the following problems, among others: Incorrect use of apostrophes. Typographical errors (using the word â€Å"this† instead of â€Å"thus† and the word â€Å"full† instead of â€Å"for†). Incorrect placement of periods and commas outside of quotation marks. Wrong word use (using the phrase the plaintiff â€Å"had attended on filing† this action, instead of saying the plaintiff had â€Å"intended† to file an action). One very long sentence. Don’t let this happen to you! If you write legal documents in any way, shape or form, it is absolutely essential to use correct spelling and grammar. In a famous case in England, a traffic ticket was thrown out because it was issued for illegal â€Å"stoping† instead of â€Å"stopping†; the alleged perpetrator had conducted no mining activities (â€Å"stoping† is a mining term) and so was found not guilty. I bet that police officer never issued another â€Å"stoping† ticket. Past or Present? One extremely common error I see amongst law students is using the word â€Å"lead† to mean the past tense of â€Å"lead.† This mistake could get you in trouble, since the past tense of â€Å"lead† is â€Å"led† (with no a). You could be writing in the wrong tense! Example or Complete List? Another place you can easily convey the wrong meaning is with â€Å"i.e.† and â€Å"e.g.† When you use â€Å"i.e.† it means â€Å"that is† or â€Å"in other words.† The proper way to follow â€Å"i.e.† is with a definition or complete list. For example: The defendant was charged with illegal stoping, i.e., mining activity. â€Å"E.g.† means â€Å"for example.† The proper way to follow â€Å"e.g.† is with a partial list of possibilities. For example: The motion was denied for bad grammar, e.g., typographical errors and wrong word use. If â€Å"i.e.† were used here, we would need to provide a complete list of the examples of bad grammar. (For a more thorough explanation of i.e. and e.g., read my post Common Grammatical Errors: Should You Use i.e. or e.g.?) Law or Liberty? Do you know the difference between a statute and a statue? Statutes are laws. Statues are sculptures. We have statutes of limitations and a Statue of Liberty. Don’t get these confused. You might want to remember the extra â€Å"t† for â€Å"time† when it’s a statute of limitations, or for â€Å"text† when it’s any written law. And you might think of following those statutes to a â€Å"T† (or 3)! Proper Punctuation: Periods and Commas Inside Quotation Marks To touch on one of the Florida judge’s beefs, periods and commas, in the United States, always go inside quotation marks, even when they are not part of the quotation, e.g., The defendant was arrested for â€Å"illegal stoping.† Although there are rare exceptions to this rule, they will probably not appear in legal writing (they are more likely to show up in technical writing). For a detailed discussion of this issue, see my blog post The Quandary of Quotation Marks ( ). Proper Punctuation: Apostrophes Many people incorrectly use apostrophes to make plural words. Don’t do it! Did you notice that the plural of apostrophe is NOT â€Å"apostrophe’s†? It is â€Å"apostrophes†! The plural words lawyers, judges, laws, statutes, DUIs and the 1990s do NOT take apostrophes. Use an apostrophe and then an â€Å"s† to make a singular possessive. The lawyer’s brief was riddled with errors. The judge’s ruling was final. Use an â€Å"s† and then an apostrophe to make a plural possessive. The five lawyers’ arguments diverged widely. All the county judges’ courtrooms contain the latest in audio-visual equipment. Put your apostrophes in the right place – and avoid annoying the judge. So Many Chances to Err! There are multiple ways to make writing errors in legal documents, and I have only covered a few. My most important advice is to proofread and proofread again! Get a second pair of eyes to check your work. If you have grammar questions you want answered, I will answer them to the best of my ability in the comments section of this blog. I look forward to hearing from you†¦ Happy writing!

Writer's choice Essay Example | Topics and Well Written Essays - 500 words - 20

Writer's choice - Essay Example Indeed, I will quote two scholarly readings from the 1960s to prove this assertion. The students for a democratic society released a statement in 1962 that defined a declaration of SDS principles (University of Michigan, 1962). Ideally, SDS was a radical student organization that derived fundamental influence in 1968. Indeed, the movement drew many students in protesting against Vietnam War. The growing distribution of the Port Huron statement translated to a strong student movement that influenced global democracy in the1968 (University of Michigan, 1962). In 1968, SDS led to students’ demonstrations that involved more than 150 demonstrators who demanded multicultural curriculum and financial support for ethnic studies. The Students for a Democratic Society launched a major antiwar demonstration at Columbia University in April 1968 (Hayden, 1968). The demonstrators occupied various buildings and kidnaped three school officials. It took the intervention of more than 1,000 police officers to clear the growing number of student demonstrators who were in excess of 5,000 students (Hayden, 1968). SDS governing council called for "two, three, many Columbians† in 1968. The call encouraged the demonstrators to heighten the protests with an aim of forcing the federal government to change or send American troops to take over American universities (Hayden, 1968). Indeed, they treated the Columbia strike as a case model for student protests in all universities in 1968 since it defined a new tactical movement. Indeed, the student protests contradicted black protests since they opposed fundamental institutions (Hayden, 1968). Initially, students were responding to the black movement but in 1968, they focused on â€Å"Student Power." The demonstrators adopted an internationalist and revolutionary approach in opposing imperialism in American universities (Hayden,

Managment case Essay Example | Topics and Well Written Essays - 750 words

Managment case - Essay Example Also, by developing a vertical hierarchy where the plant manager is the ultimate authority with multiple layers of management reporting directly to this role, legitimate power through authority is developed effectively. Joined with more visibility among influential players in the business as well as the production staff, this provides more legitimacy and shows off expertise as a means to gain power and control. Doing this will also develop more name recognition for the plant manager among all different layers of authority and subordinate work teams as a means to increase power. Even though the plant management team seems to be on-board with all of the changes being discussed in private management meetings, they are not accomplishing the goals that have been laid out related to productivity and quality standards. The manager needs to develop retribution tactics against the plant management team, from Engineering through to Quality Control in order to ensure that new controls are being developed to meet standards. This can be done either through direct coercion or through intimidation. The plant manager is new in this role and only 33 years of age, therefore there are many opportunities for other seasoned managers to resist change, a common situation in this type of industrial environment. By transforming requests into direct threats, such as I will punish you if you do not meet my expectations, the plant manager sets up a punishment system or can also reward based on meeting productivity and quality targets. Retribution provides quick and immediate results by indicating that there will be consequences if the goals are not achieved, something that must be done at River Woods. However, in relation to the absentee problem, the plant manager can also rely on the close interpersonal relationships between the management team and the production workers

Charles Dickens and Curleys Wife Essay Example for Free

Charles Dickens and Curleys Wife Essay A comparison of Nancy from Oliver Twist by Charles Dickens and Curleys Wife from Of Mice and Men by John Steinbeck. In the two books both characters can be compared with each other but in many ways they are different in looks, language and personality, but the reasons for which the authors created them is much the same. I believe that Steinbeck created Curleys wife, so that the reader feels sorry for her because most of the other characters in the book try to stay clear of her and do not get to know her, and in a sense, judge her by the way she dresses. On the other hand Steinbeck is trying to express to the reader that looks do not count for everything. The main reason for Curleys wifes creation in my personal opinion is because all of the characters in the book are misfits for example; Lennie is not clever and acts like a child when he is with George by the riverbank and threatens to leave because George becomes annoyed with him. Also Crooks the Negro is crippled and cannot walk very well, but in his own way he is special and well educated. In the same way Dickens creates Nancy as the type of character that the reader feels sorry for but at the same time accuse her for the mistakes she has made, such as running away from Bill Sikes but returning to him because she loves him and cannot bring herself to leave. As the book progresses the reader begins to gain more respect for Nancy but I believe that there is a reason for Nancys death, which is brought about by Oliver and this, is that doing the right thing does not always mean that it is not dangerous to yourself. The two characters have different opinions on their partners and are not treated in the same way, but neither of them is happy with her life. Curleys wife is unhappy with her life and this is most likely because Curly is over possessive of her and all he ever talks about is fighting which makes her a little scared of what he may do to her if he is in a mood. She is always flirting with other men on the ranch like when she is alone with Lennie she says, What you got there sonny boy. We are also given the impression that she is a tart by the way Steinbeck describes what she wears, She wore her bright cotton dress and the mules with red ostrich feathers. Her face was made up and the little sausage curls were all in place. Curleys wife married Curley to get back at her mother after her dreams had been broken because the letter, which she had been promised from Hollywood never, arrived. On the other hand the only reason Curley married her was for his reputation and we know that he is vein due to the way he keeps one hand in a glove in order to keep it soft for her. Curley is also worried about what she may be up to when he is absent and therefore is always snooping around after her, which makes his wife feel trapped. Nancy in much the same way is not loved either but she does really care about Bill Sikes. Unlike Curleys wife, Nancy is assaulted by Bill on many different occasions and is eventually killed by him. The main difference between the two characters is that Sikes is not overprotective of Nancy in the same way Curley is and will let her go out as long as he knows where she is going, the reason for this is that Sikes knows that Nancy is loyal to him. When Nancy meets up with Rose and helps to save Oliver she also offers Nancy a new start but the offer is declined because Nancy does not want to leave Bill Sikes and she says, The main contrast between the two characters is that Nancy loves Bill, but Curleys wife does not love her husband but she cannot leave him because she lives on the ranch and has no other place to stay. The characters partners opinions compare because neither of them really care for their lover. Sikes treats Nancy like a punch bag and she is scared of Curley because he has hit many other people and she is suspense waiting to see if he will lash out at her. In Of Mice and Men Curleys wife is known to some of the other characters such as Crooks, George and Candy as a tart or a bitch and a good example of this is when she walks into the bunkhouse and George says, Jesus what a tramp, so thats what Curly picked for a wife. As George is saying this Lennie is admiringly staring at her saying Shes purty in response to Georges insult. Most of the men on the ranch try to stay clear of her and George warns Lennie about her too, Listen to me you crazy bastard, dont you even take a look at that bitch. I dont care what she says and what she does. I seen em poison before, but I never seen no piece of jailbait worse than her. You leave her be. Lennie refuses not to listen and ends up not taking any real notice of what George has says to him. Oliver respects Nancy, like Lennie is fond of Curleys wife and both of them seem to have child like qualities that judge the characters for who they are and not how they dress or look. In the same way as Curleys wife is despised by the ranch workers, Nancy is looked down on by the upper class people of the nineteenth century. The main reason the upper class residents do not respect Nancy is because she is a prostitute and in the time of Dickens this occupation was the lowest of the low for a woman. When Nancy goes to visit Rose, who is the adopted daughter of the women whose house Oliver broke in to, she is looked down on by the servants and thrown out of the hotel because of the way she looks. Come! said the man taking her to the door, None of this, take yourself off. The servants are not the only characters that look down on Nancy, Fagin and Sikes treat her badly and Dickens describes Sikes as using Nancy as his punch bag. Bill Sikes persists this behaviour even though Nancy looks after him when she is ill and says that she would even walk around the jail if he was arrested, just to be with him, but Sikes replies that she would be useless to him unless she brought a file to help him escape. On the whole I feel that neither of the character are loved and they are judged by the way they look, not by the people they really are inside. Each of the characters is special to one person, in Curleys wifes case Lennie and in Nancys, Oliver. I feel that the biggest difference between the two books is the language and the reason for this difference is the time at which they were written. In John Steinbecks Of Mice and Men the language is simple but strong, the reason Steinbecks characters speak in this way is because thats the way 1930s Americans would have spoken, for example, when George, Crooks and Slim are talking about Lennie, George says, If that crazy bastard foolin around too much, jus kick him out, Slim. There is also a large amount of slang used between the characters, like when George and Curly are talking and George replies, He was gunna put some tar on a split roof.

Studies Pertaining to the Clinical Aspects of Malaria :: Health, Diseases

STUDIES PERTAINING TO THE CLINICAL ASPECTS OF MALARIA Malaria is a complex condition exhibiting different manifestations in different parts of the world depending on a few variables (Bin Mohanna et al. 2007). It was found that anemia and splenomegaly are significantly associated with malaria among asymptomatic schoolchildren in Hajr valley, Hadramout (Bin Mohanna et al. 2007). Agina and Abd-Allah (1999) conducted a case control study for the association of nitric oxide levels to the severity and outcomes of cerebral malaria in Yemeni in-patients. The main clinical presentations in cerebral malaria patients were fever (76.4%), pallor (72.0%), hypoglycemia (67.4%), splenomegaly (60.5%), deep coma (39.5%), jaundice (18.6%), pulmonary oedema (13.9%), subconjunctival hemorrhage (13.9%), severe anemia (53.5%), and hemoglobinuria (6.9%) while in non-cerebral malaria patients the clinical presentations were fever (83.8%), pallor (67.7%), splenomegaly (66.0%), jaundice (9.7%), severe anemia (51.6%) and hypoglycemia (3.2%) . The serum level of ni tric oxide was found to be higher in patients with cerebral malaria than those without. In cerebral malaria, nitric oxide levels were highly elevated in patients with deeper coma and longer duration of coma as well as those who died of cerebral malaria indicating its association with indices of disease severity and outcome in patients with cerebral malaria (Agina and Abd-Allah, 1999). Sheiban et al. (1998) studied severe acute renal failure secondary to falciparum malaria among children receiving antimalarial therapy and other supportive therapy as well as peritoneal dialysis referred to the renal unit at Al-Thawra Hospital in Sana’a. In this study, it was concluded that significant differences were found between children who died (43.8%) compared to those who survived regarding age, plasma creatinine, plasma bilirubin, systolic and diastolic blood pressure, hemoglobin concentration, urine output, and time from diagnosis to referral. However, gender, alanine aminotransferase level, degree of fever, plasma sodium or potassium levels were not found to be statistically different between these two groups (Sheiban et al. 1998). The author found that previous immunity, as indicated by presence of splenomegaly, was associated with better prognosis both in terms of lower mortality and less hemodynamic disturbance which was evident in the older children owing to pre vious exposure to malarial infection, and therefore development of immunity (Sheiban et al. 1998). It is important to note that malaria was reported to be the cause of 5.9% of chronic renal failure in patients undergoing regular hemodialysis in Hadramout governorate (Badheeb 1998). Recently, Al Rohani et al. (2011) reported that malaria is the most common infectious disease causing acute renal failure (ARF) in Yemeni patients.

Bestbuy

The major reason of the failure of running Busty In China is that Chinese customers consider Price as the first priority when purchase. Even though Busty provides the highest services quality. If they do not accept the price first see on the price tag, it is rather or almost difficult for them to pay for it at last. They would treat Busty store as a â€Å"Display Centre†, where the customers come and try the new products, if the price is not acceptable, they will turn out buy it in a local store to look for the cheapest price.For international marketing, one of the major difficulties in running the same business In different entries Is that they have to face the cultural difference. Take the Busty case for Instance. For American, the quality of products or shopping experience Is no doubt the vital elements in operating a successful store. On the other hand, the majority of the local Chinese people are the conservative and the practical consumers, who will firstly focus on the prices rather than anything else. If they find a cheap product, they will want a cheaper one.Bargaining on prices with the sales is one of the strategies in gaining a product with a satisfying price. From the cultural difference, we can include that It Is rather a big challenge to penetrate a local brand name/company into other countries with Just using one concept that Is succeeding In the pioneer country. For a successful international company, like McDonald, Honda, P&G, Milliner, etc, they would use different concepts or image to penetrate into the local markets which suit the general value of that operating country, and without contradicting the main value of their company brand name.If I were the manager of Busty store In Shanghai, I would address the problem by using deferent kinds of Pricing Strategies. Some lower priced products can be chosen every month for promotion. For instance, some newly arrived products might be discounted. Advertise them on TV or magazine, with the a ds still emphasize the value of good consumer service quality. Issuing coupons for customers or allowing discounts for buying certain amount of products. Membership card could be issued for PIP customers to have regular free gifts or discounts.These prolong strategies might be a way to promote the â€Å"best bur products which they are cheaper products for that will be consider by the local Chinese customers as valuable to purchase. Attachment: Busty shut in China, Why? Busty closed business throughout China. This has to go back to five years ago when the first Busty chain store grand customers an ever buying experience for electronics products. Many trendy products were presented and displayed in a play-n-buy style in a very bright, spacious American style shopping centre located in one of the most commercial area.Then one year later, a branch store opened and in the following years, totally 5 stores opened in Shanghai (if my memory is correct. ) 2010, I have been to Shanghai and went into a Busty store. Things looked a bit different. Shopping mall is smaller with ore packed display and darkened in light maybe saving electricity. 2011, Busty closed business in China. What happened to the most successful chain store in America? In 2005, I recalled at that time Busty first came across China market, wanted to bring American style shopping experience to Shanghai.There was appointed Chinese manager as China CEO. I forgot his name but who was very experienced in retailing in China. He held the idea which to expand quickly in the market by accepting lower quality of the store. However majority of senior management disagree with him, went stick to the concepts which Busty has been succeeded. Therefore the Chinese guy resigned. Later Busty had rough years. As I see Busty failed this time due to following reasons. 1 . Consumers' buying behavior is hard to be adopted by Busty.I was working in Watson pharmaceutical store. I came across customers walked into the store, p layed with the goods, and didn't ask a single question, straight to the stuff, said, â€Å"can it be cheaper†. They know what exactly they are buying, what they concern is the price displayed on the price tag is not the price they want to pay. It is hard for Chinese customers to accept the first price. They always looking for some bargains by oral. Busty has the best shopping experience in town for electronic goods. The customers appreciate for that for sure.They came, they visited, they played, they saw, and they don't buy. In other word, customer treated Busty as an exhibition centre, where they get to know about the products, and switch to another place to buy from local dealer, who can bargain. 2. Competition is tough. In the last 5 years, Guy Mel, China's national chain store has been developing very fast in numbers. If you walked into their store, the quality and shopping experience is no comparison to Busty. No question Busty is the best. They are Just too many. They a re opening stores without considering the cost.I am not sure the average gross margin of Guy Mel, and amounts apparently is the key. Most of the store has no customers. The cheap Chinese products like mobile phones occupy all the places. The are cheaper for sure, much cheaper. People buy from them. I personally like Busty, I hope they can adjust their strategy and come back. I like quality services and professionals. I prefer Busty to other Chinese dealers. I buy from Busty with confidence other than other local dealers who offer you the price with grounds. However Busty is not everybody choice.

Comparison

â€Å"To Build a Fire† and â€Å"The Johnstown Flood† are two similar and two different stories at the same time. They are easy to read and can grab reader's attention very quickly. Two main characters in these stories, try to fight for their life, but only one survives. There are a lot of similarities and differences between those two stories and after seeing them we can understand the story much better. Both Man and Gertrude are trying to fight for their lives. They both have equal chance to die only if they are going to give up.Also these two stories show how powerful the Nature can be against us, humans, and how weak we can be against it. We can lose our friends and family if we will give up or stop trying to live, but all different things can happen throughout time. Also these two stories are stories of survival and how keep trying to do anything to stay alive. So these two stories are very close, but they have a lot of differences too. As the story â€Å"To Build a Fire† begins we can clearly see how stupid the man was.He did not listen to the advice his friends gave him, so he stayed alone. In â€Å"The Johnstown Flood† we see different scene. Gertrude started getting out of the house alone but as she floated on the mattress the millworker agreed to help her after she called. So he swam to her risking his life, but he made it. Gertrude survives, but the man does not. Also Gertrude tried to follow some kind of instructions of how to get out of the house, float on the mattress, and stay alive. The man first of all he sets up the fire under a tree full of snow.Second of all he does not follow any kind of instructions of logics for setting up the fire. I think that Gertrude was able to survive, because she tried with all her might to live and not give up, but without millworker's help she would have been dead too. The man could not do all that things, because he traveled alone, did not listen to his friends' advice, and gave up. I f he went back when he saw the danger was coming he would survive too, but he refused, he thought he can do it all by himself.Middle ages, inexperienced, careless, these traits cannot be used when traveling in Yukon. It was very hard for them to survive in that kind of situations, but one of the main reasons Gertrude survived and the man did not is she never gave up and did anything to keep living. One of the most reasons the man was not able to survive is he traveled alone. He had a choice, but he wanted to do it all by himself. So I think we need to learn from Gertrude that we should not give up at anytime even if the Nature is unexpectedly strikes us. Comparison â€Å"To Build a Fire† and â€Å"The Johnstown Flood† are two similar and two different stories at the same time. They are easy to read and can grab reader's attention very quickly. Two main characters in these stories, try to fight for their life, but only one survives. There are a lot of similarities and differences between those two stories and after seeing them we can understand the story much better. Both Man and Gertrude are trying to fight for their lives. They both have equal chance to die only if they are going to give up.Also these two stories show how powerful the Nature can be against us, humans, and how weak we can be against it. We can lose our friends and family if we will give up or stop trying to live, but all different things can happen throughout time. Also these two stories are stories of survival and how keep trying to do anything to stay alive. So these two stories are very close, but they have a lot of differences too. As the story â€Å"To Build a Fire† begins we can clearly see how stupid the man was.He did not listen to the advice his friends gave him, so he stayed alone. In â€Å"The Johnstown Flood† we see different scene. Gertrude started getting out of the house alone but as she floated on the mattress the millworker agreed to help her after she called. So he swam to her risking his life, but he made it. Gertrude survives, but the man does not. Also Gertrude tried to follow some kind of instructions of how to get out of the house, float on the mattress, and stay alive. The man first of all he sets up the fire under a tree full of snow.Second of all he does not follow any kind of instructions of logics for setting up the fire. I think that Gertrude was able to survive, because she tried with all her might to live and not give up, but without millworker's help she would have been dead too. The man could not do all that things, because he traveled alone, did not listen to his friends' advice, and gave up. I f he went back when he saw the danger was coming he would survive too, but he refused, he thought he can do it all by himself.Middle ages, inexperienced, careless, these traits cannot be used when traveling in Yukon. It was very hard for them to survive in that kind of situations, but one of the main reasons Gertrude survived and the man did not is she never gave up and did anything to keep living. One of the most reasons the man was not able to survive is he traveled alone. He had a choice, but he wanted to do it all by himself. So I think we need to learn from Gertrude that we should not give up at anytime even if the Nature is unexpectedly strikes us.

Credit Mobilier Scandal essays

Credit Mobilier Scandal essays In 1865 just after Civil War plans of reconstruction of the Union were on the minds of every government official as their first priority, or so it seemed. After the war anything that would boost patriotism was passed by Congress and a transcontinental railroad was a that would help heal the wounded Union. Credit Mobilier Corporation was given land grants from the government to complete the transcontinental railroad. The company arranged with several partners to help with the construction of the railroad. The real scandal took place in the House of Representatives, where Oakes Ames sold stock at par value. In the investigation of the Credit Mobilier, only two men suffered disciplinary action from the Judiciary committee. When the railroad was completed to the 100th meridian in 1869, the two brothers split the company into two fractions. Oakes took charge of Credit Mobilier, Oliver took control of the Union Pacific. Lincoln advised Ames to take over the Union Pacific construction and transcontinental railroad in which he could gains funds necessary for the completion of the railroad. Both Union Pacific and Central Pacific received large government grants to build the railroad. Each road received a thirty-year loan of government bonds to value twenty seven million dollars. Federal money was needed because of the huge risk in providing capital which was going to build across forbidden terrain, and this kind and amount of money could only be provided by the government. The first two hundred and twenty-eight miles of track under the Ames contract had been constructed at $27,500 per/mile. The new contract specified a per/mile cost of $43,500. This exorbitant increase carried huge profits as a result of the scandal. On November 21, 1867, Oakes Ames sold one hundred and sixty shares of Credit Mobilier stock at a minimum rate to Senators and Congressmen in fear that his fellow constituents would reject the Union Pacific-Credit Mobil...

Predynastic Egypt Timeline and Definition

Predynastic Egypt Timeline and Definition The Predynastic period in Egypt is the name archaeologists have given to the three thousand years before the emergence of the first unified Egyptian state society. Scholars mark the beginning of the predynastic period somewhere between 6500 and 5000 BC when farmers first moved into the Nile valley from Western Asia, and the ending at approximately 3050 BC, when the dynastic rule of Egypt began. Already present in northeastern Africa were cattle pastoralists; the emigrant farmers brought sheep, goats, pigs, wheat and barley. Together they domesticated the donkey and developed simple farming communities. Chronology of the Predynastic Early Predynastic (Badarian) (ca 5000-3900 BC)Middle Predynastic (Nagada I or Amratian) (ca 3900-3650 BC)Late Predynastic (Nagada II or Gerzean) (ca 3650-3300 BC)Terminal Predynastic (Nagada III or Proto-Dynastic) (ca 3300-3050 BC) Scholars typically divide the predynastic period, as with most of Egyptian history, into upper (southern) and lower (northern) Egypt. Lower Egypt (Maadi culture) appears to have developed farming communities first, with the spread of farming from the Lower Egypt (north) to the Upper Egypt (south). Thus, the Badarian communities predate the Nagada in Upper Egypt. Current evidence as to the origin of the rise of the Egyptian state is under debate, but some evidence points to Upper Egypt, specifically Nagada, as the focus of the original complexity. Some of the evidence for the complexity of the Maadi may be hidden beneath the Nile deltas alluvium. The Rise of the Egyptian State That development of complexity within the predynastic period led to the emergence of the Egyptian state is inarguable. But, the impetus for that development has been the focus of much debate among scholars. There appears to have been active trade relationships with Mesopotamia, Syro-Palestine (Canaan), and Nubia, and evidence in the form of shared architectural forms, artistic motifs, and imported pottery attests to these connections. Whatever specifics were in play, Stephen Savage summarizes it as a gradual, indigenous process, stimulated by intraregional and interregional conflict, shifting political and economic strategies, political alliances and competition over trade routes. (2001:134). The end of the predynastic (ca 3050 BC) is marked by the first unification of Upper and Lower Egypt, called Dynasty 1. Although the precise way in which a centralized state emerged in Egypt is still under debate; some historical evidence is recorded in glowing political terms on the Narmer Palette. Archaeology and the Predynastic Investigations into the Predynastic had their start in the 19th century by William Flinders-Petrie. The most recent studies have revealed the extensive regional diversity, not just between Upper and Lower Egypt, but within Upper Egypt. Three principal regions are identified in Upper Egypt, centered on Hierakonpolis, Nagada (also spelled Naqada) and Abydos. Predynastic Sites    Adaà ¯ma   Hierakonpolis   Abydos  Gebel Manzal el-Seyl Herbal Wines of Ancient Egypt illustrates trade connections between predynastic Egypt and the Levant region of the near east. Sources On Michael Brasss The Antiquity of Man site, youll find the complete text of Kathryn Bards 1994 paper in the JFA cited below. Bard, Kathryn A. 1994 The Egyptian Predynastic: A Review of the Evidence. Journal of Field Archaeology 21(3):265-288. Hassan, Fekri 1988 The Predynastic of Egypt. Journal of World Prehistory  2(2):135-185. Savage, Stephen H. 2001 Some Recent Trends in the Archaeology of Predynastic Egypt. Journal of Archaeological Research 9(2):101-155. Tutundzic, Sava P. 1993 A Consideration of Differences between the Pottery Showing Palestinian Characteristics in the Maadian and Gerzean Cultures. The Journal of Egyptian Archaeology 79:33-55. Wenke, Robert J. 1989 Egypt: Origins of Complex Societies. Annual Review of Anthropology 18:129-155.

English 101 the family Essay Example | Topics and Well Written Essays - 1250 words

English 101 the family - Essay Example According to Malinowski, the family had fulfilled the universal need and so it is a universal institution. Malinowski was definite then with his view that every family has to have a father (Collier et al 1997). He stated that: "The human infant needs parental protection for a much longer period than does the young of even the highest anthropoid apes. Hence, no culture could endure in which the act of reproduction, that is, mating, pregnancy, and childbirth, was not linked up with the fact the father and mother have to look after the children for a long period, and in turn, derive certain benefits from the care and trouble taken." Anthropologies however disagree with Malinowski's view regarding the need of the father to define a family. They argued that the composition the basic social unit is not necessarily the nuclear family setting where father is needed but only the mother and the children are the only ones that composed it (Collier et al 1997). They justified their own view when they claimed that "whether of not a mate become attached to the mother on some more or less permanent basis is a variable matter". Conversely, they are maintaining Malinowski's idea of that family as a universal human institution without the attachment of the father in the family (Collier et al 1997). In some sectors' perspectives, anthropologis... Conversely, they are maintaining Malinowski's idea of that family as a universal human institution without the attachment of the father in the family (Collier et al 1997). In some sectors' perspectives, anthropologists' view is being favored more than Malinowski's. Neurophysiologists such as Diane Ackerman's, through her book A Natural History of Love (1994), agreed indirectly to the fatherless system of the family. According to Ackerman "young children go berserk when separated from their mothers, but not necessarily when separated from their fathers. Ackerman's view rely on love of the parents' towards their offspring, as the latter's reaction depends on the form of love a parent has given. Ackerman stated that mother's love is absolute, that even serial killers have mothers who love them. On the other side, fathers tend to love conditional, and more distant, thus this make children have exclusive affection towards the father (Ackerman 1994). "Fatherly love tends to punish and reward, set limits, make demands and expect obedience" as stated by Ackerman. She explained that it is really part of the parenting that an offspring to be ruled by tyrants, and obeying laws. Sara Ruddick, through her work Thinking about Fathers (1990), said that the idea of men in charge of the family threatens the systems such as household arrangements, political alliances, intersex friendship, and heterosexual relationships. In a feminist's view, domination in the family and career is the issue when men presence comes into the picture in a unit as they tend to suppress women's right to deliberately manage household concerns (Ruddick 1990). However, Ruddick tried to be balance by citing that "fathers are necessary ingredients both of childhood and good enough of